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Friday, June 14, 2019

Speaker Presentation Response Papers Assignment

Speaker Presentation Response Papers - Assignment ExampleHe was very effective in his explanation of his career graph and explained how he tasted the cable television business at different places moving from Portland to Miami to Phoenix to Houston to chapiter DC in an eight year period. In this succession period he enjoyed various posts such as regional animal trainer for marketing, sales manager etc. According to Bob Thomson, He got a good taste of Cable television world oer through this. He steadily progressed end-to-end his career and by 1998 he was made the Vice President of Fox Sports International. According to Bob Thomson, Fox Sports International at that point in time comprised of various impart across the US such as Fox Soccer, a Spanish service for Fox as well as channels in Latin America, Central America, Middle East and Eastern Europe. Under his leadership, they had also started selling FOX rights to people throughout the world. These were some of the biggest mileston es in his career. He was made the CEO in 1999 and President of FOX Sports Network by 2000. He got tired by 2009 and he retired. Bob Thomson managed to make the audience pass away some giggles as he spoke about his retirement in 2009. He maintains that he still does some work for FOX sports, for Direct TV cable networks and Yes TV. When Thomson had left the company the operating profit was 1.1 billion dollars and the revenue was 3.2 billion dollar and has a net worth of 18 billion dollars instantly. How Sports changed over the years? Thomson moved on to explain how TV has changed over the years. He began with the time of World War II. At that point, sports was being broadcasted by one or two channels onlyCBS and Dumont. Sports was being employ as a means to propogate the selling of TV sets back then but today Thomson explained, it is used as a means to sell subscriptions world over. Thomson was very sound on his knowledge as he drew comparisons between what happened then and what happened today. jeopardize then, he explained most of the shooting would take place in the sun as there would not be enough lights at night. The cameras used to be big. Thomson said they are big today but they were even more big at that point in time. The sets were nonexistent and there was non concept of rights then. Thomson increase a very valid statistic regarding how back then the total no of TV sets in United States were only 10 billion while today there are as many as 110 billion TV sets. This in my opinion raises a very valid point regarding the ontogenesis integration of TV world over. 1960s and 1970s The 1960s and 1970s as explained by Bob Thomson, I feel were a very classical era in the world of Sports Television. He termed this era as the start of explosion of sports programming. A very important point of this era, I snarl was the growing commercial nature of advertising. By the 1960s, there was no longer one sponsor but multiple sponsors were called in. This was to capitalize on advertising revenew. Advertisers desire to target 19-54 male population through these sports channels. The challenges that arose By 1980, the real challenges for Sports TV started emerging. This was when niche channels and non sports programming channels, started taking viewership away from mainstream networks. This was a very essential period in Sports TV programming. Traditional sports sponsors began moving their advertising dollars into other areas as networks tried to raise advertising rates. An important point raised by Thomson was the importance of

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